PR Questionnaire

The questions below and your answers provide a glimpse into the current state of affairs and business objectives. In addition, it gives us the necessary information needed in this research phase. After completing the PR questionnaire, an online meeting will follow to further zoom in on PR needs!

COMPANY *

CONTACT *

Email *

1. What do you do in 1 sentence?

2. Do you have experience with PR, storytelling and free publicity, if so, please tell?

3. Why do you want to get started with PR?

4.A. What goals do you want to achieve by 2024?

4.B. Who are your communication target audiences?

4.C. Competitors?

5. What does the current marketing mix look like?

6. What have you already done in terms of PR?

7. Was the PR successful? Why yes/no?

8. What PR lessons have you learned from the past?

9. Why are you of interest to journalists?

10. Big news in 2024?

11. How do you see the workflow and term of collaboration?

12. Who will be your spokesperson?

13. Are you aware of the investment and return of investment (impressions, media value, sales, accelerate business development) and how do you handle it?